Boltwood Capital Management | Weekly Reads: 10/21/2019
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Weekly Reads: 10/21/2019

Marketing: Measuring Online Influencers – click here 
Online influencers have become very common.  However this article highlights some of the backlash that has occured regarding companies being unable to measure the impact of influencers.  

Investing: Founder’s Fund Shifts Strategy – click here 
Peter Thiel is one of Silicon Valley’s most successful and controversial figures.  This article looks at how his Founder’s Fund is shifting from investing in young startup companies to more mature private companies.  

Real Esate: Why America’s Apartment Buildings Look the Same – click here 
Apartment buildings around the country are looking more and more alike.  The avaliablity of building materials is causing builders to focus on the same efficient standards and the result is uniformity.    

Energy: The Oil Money Fueling America’s Biggest Wind Farm – click here 
Clean energy is clearly the future.  However, many fail to realize that the companies that currently provide us “dirty” energy are likely to be the very companies developing and maintaining the new “clean” energy fields.  

Work: Americans Are Unhappy At Work After Years of Economic Gains – click here 
A great amount of press has been focused on income inequality in America.  This article shows that despite Americans making financial gains in absolute terms many remain unhappy at work. 

Politics: 2020 The Great American Antitrust Awakening – click here 
One of the overriding political tones in America has been the fixation on the polarization of our political system.  As we enter 2020 it looks like a new ongoing trend will be the awakening of the antitrust spirit.  

Interest Rates: The U.S. May Finally Join the Negative Rate Club – click here 
Interest rates globally have been set low by Central Banks from Asia to Europe.  While many Americans claim they are disappointed by low yields, they may soon find that we are headed to where the rest of the world rests, in negative territory..